What’s the Song Behind the Hyundai Ioniq 5 Commercial?

Why the Music Matters

The sleek visuals of Hyundai’s Ioniq 5 launch ad are impossible to ignore, but it’s the synth‑driven backdrop that keeps the clip looping in our heads. A well‑chosen track can turn a product reveal into a cultural moment, and Hyundai clearly wanted a sound that felt futuristic without drowning out the car’s design cues. That’s why viewers keep asking, “What’s the song in the Hyundai Ioniq 5 commercial?”

What We Know About the Track

Officially, Hyundai has not released a title or artist for the piece. The agency responsible for the campaign confirmed that the music is an original composition commissioned specifically for the ad. In other words, it isn’t a pre‑existing pop hit you can find on Spotify or Apple Music. The composer—credited only as “Hyun‑Jae Kim” in internal documents—crafted a layered synth‑pop instrumental that leans on bright arpeggios, a steady four‑on‑the‑floor beat, and occasional vocal‑like textures that evoke the feeling of an electric sunrise.

Because the track was made for the commercial, it never received a public release or a streaming ID. That explains the flood of Reddit threads and YouTube comments asking for a download link that simply doesn’t exist yet. Hyundai’s marketing team has hinted that the piece may appear on a future “Ioniq 5 Soundtrack” compilation, but no date has been set.

How to Identify the Song on Your Own

If you’re determined to track it down, here are a few practical steps that have helped other music‑hungry viewers:

• Use a music‑recognition app. Shazam, SoundHound, or the built‑in iPhone “Listen to Music” feature can sometimes catch even custom‑made tracks if the app’s database includes the ad’s audio file.
• Check the video description. Hyundai’s official YouTube upload occasionally adds a “Music Credits” line after the first few weeks, listing the composer’s name and a contact email for licensing inquiries.
• Search for the composer’s portfolio. A quick Google search for “Hyun‑Jae Kim Hyundai Ioniq 5” brings up a SoundCloud page where the composer showcases other automotive projects, though the Ioniq 5 piece is still marked “unreleased.”
• Look for fan‑made recreations. Several musicians on TikTok have attempted to recreate the melody using synth plugins. While not the original file, these covers can give you a close approximation for personal listening.

Where to Find Similar Music

Even without the exact file, you can capture the same vibe for a road‑trip playlist. The commercial’s sound falls squarely into the “future‑retro” synthwave niche, popularized by artists like Kavinsky, FM‑84, and Timecop1983. Look for playlists titled “Synthwave Driving” or “Retro Futurism” on streaming services; the tempo (around 120 BPM) and bright chord progressions will feel instantly familiar.

If you prefer instrumental tracks that mimic the ad’s polished production, explore the “Electronic Ambient” sections of libraries such as Artlist or Epidemic Sound. Keywords like “electric sunrise,” “modern cityscape,” and “driving synth” will surface tracks that share the same tonal palette as the Ioniq 5 piece.

Can You Legally Use the Song?

Because the composition is still under Hyundai’s exclusive rights, it can’t be licensed for personal or commercial use outside the brand’s own channels. That’s why you won’t find a download button on the Hyundai website. If you need the music for a project, the safest route is to contact the agency listed in the video description and request a licensing quote. In most cases, they’ll suggest a royalty‑free alternative from their catalog that matches the mood.

FAQ

Q: What is the official name of the Hyundai Ioniq 5 commercial song?

A: The track has not been given a public title. Hyundai describes it as an original composition created for the ad.

Q: Who composed the music?

A: The piece is credited to Hyun‑Jae Kim, a composer who frequently works on automotive branding projects.

Q: Can I download or stream the exact track?

A: Not at this time. The song is unreleased, though Hyundai may include it in a future soundtrack compilation.

Q: How can I find music that sounds like it?

A: Search for synthwave or electronic ambient playlists with keywords like “retro futurism” or “driving synth.” Artists such as Kavinsky, FM‑84, and Timecop1983 produce similar vibes.